a vast desert landscape under a clear blue sky, where a towering stone statue resembling a boxer stands majestically. The statue is intricately detailed, capturing the likeness and athleticism of a professional boxer, with a pose that suggests power and determination. The surrounding desert is sparse, with a few scattered bushes and distant mountains on the horizon, emphasizing the statue's isolation and grandeur. Warm colors of the desert sand under the sunlight create a natural and captivating scene.

AI Video News: Week Ending 03/15/2024

March 15, 2024

“A new Under Armour commercial from production company Tool, created with the help of AI, has caused a stir in the production community, with some seeing it as a worrying new sign that directors could soon become superfluous.” https://twitter.com/michaelmiraflor/status/1768462497919771101

The 60-second spot, directed by Wes Walker, focuses on British boxer and UA endorser Anthony Joshua. Much of the spot shows what appears to be a giant stone likeness of Joshua standing in the desert. There are also brief sections of live-action footage showing Joshua in a boxing ring, but no new footage of Joshua was shot for the film. The voiceover was AI generated, using recordings of the athlete’s voice.

https://adage.com/article/marketing-news-strategy/under-armours-ai-driven-ad-production-companies-react/2546501

Sora

“openai will release sora “definitely this year, but could be a few months” mira doesn’t rule out releasing before the US election, it’s “certainly a consideration” — if they’re confident about misinformation and bias https://twitter.com/morqon/status/1767953031813886311

OpenAI’s Sora text-to-video generator will be publicly available later this year – The Verge – https://www.theverge.com/2024/3/13/24099402/openai-text-to-video-ai-sora-public-availability

OpenAI Made AI Videos for Us. These Clips Are Good Enough to Freak Us Out. – WSJ – https://www.wsj.com/tech/personal-tech/openai-cto-sora-generative-video-interview-b66320bb

OpenAI CTO Says It’s Releasing Sora This Year – https://futurism.com/the-byte/openai-cto-releasing-sora-this-year

Italy opens probe into OpenAI’s new video tool Sora – https://techxplore.com/news/2024-03-italy-probe-openai-video-tool.html

The Rest of Video News

“What if you could easily translate dialogue into different languages? Check out this sneak preview from Adobe Research. 👀 Dubbing & Lip Sync explores how to quickly translate videos. As with all Adobe AI, when we do release this we will do so thoughtfully and responsibly. https://twitter.com/Adobe/status/1768319726722199824

VideoElevator – https://videoelevator.github.io/

Heads up! You’ve scrolled to the end of this category. There may have been just one or two links (above), so go back up and double check to be sure you didn’t quickly scroll down past it.

Be Sure To Read This Week’s Main Post:

This week’s executive overview and top links are here:

AI News #24: Week Ending 03/15/2024 with Executive Summary and Top 36 Links

The post you just read is an deep dive extension of my weekly newsletter, This Week In AI, an executive summary of the top things to know in AI. Each week, I create an accessible overview for laypeople to feel confident they are conversant with the week’s AI developments. I include a curated list of must-click links of the week, to offer everyone a hands-on opportunity to explore the most intriguing updates in artificial intelligence across various categories, including robotics, imagery, video, AR/VR, science, ethics, and more. Beyond the overview, I post these topic-based deeper dives (below). If you haven’t read this week’s overview, I recommend starting there.

Credits/Sources

Most of these weekly links come from just a few prolific oversharing sources. Please follow them, as they work hard to find the news each week and they make it a lot easier for me to compile.